When we started KitUp we wanted to make a better solution for 2 groups of people: those that already own lots of outdoor kit, and those that do not. Yes…that means everyone!! We had enough of being limited to rubbish rental kit (or having to pay through the nose for ‘premium rental packages’) nd also know the faff and the limitations of travelling with your kit. With that in mind, we decided to do something about it.

Let us tell you how we have made your life just that little bit easier. First we will take the position of the kit owner, then we will talk about the kit renter. Here goes.

Challenges For Kit Owners

If you have ever found yourself in any of these situations (or similar) you will be all too familiar of the difficulties of travelling with outdoor equipment. From international travel through airports to local travel by car or train, taking our much loved kit is sometimes more trouble than its worth (although we rarely acknowledge this).

Having spent years travelling with bikes, surfboards and skis on flights, here are a few of the situations that I have found that made me think about alternate solutions.

1. Surfboard damage. A few years ago I was in South Africa on a surf trip and found the board that I had been looking for, for years. A beautiful fish with glassed-in find (they cannot come out) so I bought it and quickly fell in love with it. When flying back to London Heathrow I spent about 3 hours wrapping it in memory foam, bubble wrap and then into a board bag. When I got home there was serious damage in 3 locations and I was devastated. Luckily the talented Ding Doctor in Bristol was able to save it.
   
2. Long travel times. On a trip to the south of France for some skiing and cycling we decided to drive because we had far too much kit to take the train or try and fly. This added an extra day on either side and became far more expensive than expected. When you add up the fuel costs, ferry or train, tolls through France and food/water throughout the day it adds up very quickly. We realised that even if we used the ‘premium rental packages’ the cost would have been about the same, minus the travel faff!
   
3. Outdoor kit evolves quickly. When most of us make the exciting decision to invest in new kit, it’s usually because we are about to go away on a trip, so convince ourselves that its worthwhile. However, the next use can often be many months away and by that time, newer better iterations have already been developed. The average UK skier will have to use their skis on at least 1 trip per year for 6 – 8 years to get back the cost that renting each time would equate to. If you were to spend a day on new skis compared to those 8 years ago, you would notice significant upgrades in weight and performance!
   
4. Irregular use. As much as I would love to spend every day skiing in the mountains or surfing, the unfortunate reality of life is that this is rare. So much of the equipment bought and stored gets very little use meaning that we are needlessly manufacturing and transporting kit around the world resulting in increased pollution from manufacture and additional carbon emissions in the logistics of getting it to the shop and then into your home. The outdoor industry needs to start taking sustainability and climate change more seriously – the natural environment is what brings us so much pleasure yet little is being done to conserve it. Rental is a way that each of us can do our part.

Challenges For Kit Renters

With that being said, the current rental solutions are often far from the answer! I have been into so many ski, bike and surfboard rental companies (UK and abroad) where the available selection is awful. For many companies, courses are where they focus their time, hire is just a side hustle for kit that isn’t being used. This is by no-means brushing every company with this brush, but the great ones can be very hard to find. Here are the problems that we have found:

1. Access to quality kit. I was recently in Brazil, one of the surf capitals of the world and was amazed at how difficult it was to find a decent board to surf at Copacabana and Ipanema beaches (the 2 main beaches in Rio). There was not a single place to rent along Copacabana despite the number of surfers in the water and the high quality waves. I was told to go to Ipanema to rent, but the boards available on the beach looked like they came out of the original ‘The Endless Summer’ – a wonderful film but not exactly what I was looking for…
   
2. High rental prices. This really does speak for itself. On the same Brazil trip mentioned above, we wanted to hire bikes for the day to explore the beautiful forest surrounding a town we were visiting. There were tourist agencies offering guided cycle rides at the cost of nearly £100 each for 4 hours (Crazy!!) and we were told that if we wanted to go off and do our own thing we could, but the price would be the same! Just one story of mental rental prices…
   
3. Inconvenient. For both instances mentioned above, they took a lot of time and effort for little gain. I spent about 3 hours looking for a surfboard and my wife and I then spent another morning trying to get out for a cycle. On a once in a lifetime trip, the feeling of time being wasted is horrible and its something we want to cut out as much as possible.

We Solved It!

So far this doesn’t paint the best picture, but wait…Its changing with KitUp!

For kit owners, KitUp allows you to rent out your kit when you aren’t using it. Simple. With the current economic climate every little helps and now you can make your kit work for you and earn some of that initial investment back over time. It also means that your overall carbon footprint and impact on the environment will decrease as you are allowing others to get into the outdoors without having to buy new kit. Your kit will get more use throughout its life, exactly as it was designed!

For those looking for kit, you can now see exactly what is available, where it is, how much it will cost and then can have a conversation with owner or rental business without wasting a minute, all within the app! We have seen great quality equipment being listed at amazing prices and we are so excited at the thought of this on a global scale. Imagine going anywhere in the world and logging into one app to find kit, instructors, the top locations and meet new people?!

Give it a try. You won’t regret it.